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Data driving profits, farms and Australian agriculture.

How farmers collect, use and store data is what will drive Australian agriculture in the future, and everyone has a view on what opportunities are available.

Economist and entrepreneur, Ros Harvey, is the Founder and Managing Director of one of Australia’s most successful startups, The Yield Technology Solutions (“The Yield”). Though Ms Harvey, who was one of evokeAG.’s 2019 key speakers, prefers The Yield to be called an early stage business.

From startup to early stage business, The Yield has continued its growth of the global agtech sector with a recently finalised investment of AUD $11 million, led by venture capital group, Yamaha Motor Ventures & Laboratory Silicon Valley.

Founded in 2014, The Yield is an agtech business that harnesses the power of digital technology using Internet of Things technology to increase yields and reduce risk through the entire agrifood value chain.

You can read the rest of this story, and others from the AgriFutures’ July newsletter here.

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